Cost-Consulting

1. Strategic Consulting

This applies to all measures to improve efficiency before the start of a specific project. Everything is helpful that reduces your effort in future projects, ensures quality, increases legal security and lowers costs or secures long-term (contracts) – such as:

• Creation of “pools” (e.g. directing, production companies, photographers, casting, motive search, etc.).

• Negotiating volume-dependent, graduated framework agreements with suppliers (e.g. equipment, post-production video, litho, graphics & sound, music, etc.) as specifications for the production partners.

• Bundling of projects, e.g. smart combination of film & photo shoots.

• Definition of binding processes for the production partners and specification of coordinated production briefings.

• Elaboration of qualified model contracts for production partners or artists, and publishers – in particular long-term, optional safeguarding of usage rights in the interests of the customer – including general inclusion of social media use..

• Accompanying strategies in negotiations with celebrities or their agents.

• Planning of complex campaigns (social media concepts, YouTube channels, etc.) that require rather TV than advertising know-how.

• Review or development of CI/CD specifications for image production..

• Realization of tax advantages for corporations not entitled to input tax deduction.

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2. Cost-Controlling In Specific Film/Photo Projects

Auch in Zusammenarbeit mit einer Top-Agentur sollten Sie als Kunde der Steuernde sein, Even in cooperation with a top agency, you as the customer should be the controlling, not the controlled body – this is how I can help you to reduce your time and financial expenditure:

• Analysis of the animatics, storyboards, scribbles; simple parameters can regularly be changed, saving costs without any loss of quality.

• Analysis and, if necessary, supplementation of the production briefing: with regard to completeness and comparability of the offers; Risks (weather) can regularly be reduced or eliminated.

• Analysis of timing; usually the customers´ schedule can be relieved.

• Editing of a calculation based on the briefing as a specification for the agency and production partner.

• Specification of a uniform and therefore better comparable calculation scheme.

• Detailed cost analysis – if necessary, internal coordination, then negotiations with the production partners.

• On request, accompaniment of the PPM, the shoot and / or the post-production.

• Check of bills and receipts for projects that are invoiced based on evidence – or for recognized additional costs (e.g. additional work in terms of content, bad weather, etc.).

Timely, moderating coordination of potential “stumbling blocks” facilitates the course of the project – even between different areas of responsibility at the customer.

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3. Production Support

If a customer lacks the know-how or simply the necessary time for a film or photo project, I can supervise the production in parts or completely; this includes

• Organization of partial services including synchronization of the interfaces – e.g.

1. Complete photography of the locations (corporate film) as the basis of an invitation to tender.

1. Organization of casting and / or the search for a motif.

1. Monitoring of post-production after acceptance of Director’s Cut or Litho on the basis of negotiated conditions – of course without mark-up.

1. Image and sound production for adaptations – considerable costs can be saved here, because the content is fixed and the effort is correspondingly low.

• Research of suitable production partners.

• Control of the entire production: briefing, tendering, negotiation, production monitoring up to the master.

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4. Special Tasks

Basically, I can provide support for all topics in which specialist knowledge of film, video, photography, conception or planning is useful – a few examples:

• Planning and control of events – especially on virtual or hybrid platforms.

• Assessment and restructuring of film/photo archives.

• Procurement of a content management systems with tendering and negotiation.

• Definition of keyword criteria, organization of the “filling” of a photo & AV database.

• Planning of an interactive, multi-part TV advertising campaign in which the viewer can determine the progress of the action.

• Design and procurement of a video studio with offline editing and online direction.

• Expert opinions on specialist topics, e.g. contract for work vs. service contract, effective mark-up regulations, activity bound by instructions, billing of fees, KSK, etc.

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